Wanting to explore the pairing of quirky, vintage, and individualistic characters, I chose to partner fashion designer Anna Sui with local Phoenix curio shop Curious Nature. The Co-Lab of these two brands features a pop-up shop displaying a limited edition clothing line, shoes, and jewelry. After completing the design of the pop-up, advertising assets, and its limited-release items, I arranged these assets into a book.
With the goal of creating a collaboration that uplifts quirky individuals and celebrates their quirks and differences, I used funky prints, typefaces, and decor in the pop-up and its assets. To further supplement the naturalistic aesthetic, I ensured that all clothing items were made from eco-friendly materials and that all shop decor was thrifted, antique, or recycled.
View the bookpistol grip pump
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trade gothic next
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