Branding, 2023

During my internship with MATTE Projects, which began near the inception of Genesis House, I worked on a variety of defining brand assets including print, social media and web. Following the newly established brand guidelines, I created content that was warm and inviting yet refined and polished to reflect Genesis House's ethos as a place of Korean discovery.

Working on a range of assets for a long-standing client like Genesis House gave me valuable experience in producing designs within strict brand guidelines, rather than creating or redefining them.

genesis sans head

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genesis sans text

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#B87357
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